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Manager, Marketing I

Company:  Ball Corporation

Westminster, CO, US, 80021

Date:  Apr 3, 2021
Job Category:  Sales and Marketing
Req. ID:  7520

Ball Corporation manufactures aluminum packaging for beverage, personal care and household products, and provides aerospace and other technologies for commercial and government customers. We have been in business for over 140 years and is leading the charge in creating solutions that keep our planet healthy.  Ball Corp has been nationally recognized as a leading company in the creation of sustainable products (Fast Company World Changing Ideas award) as well as one of America's Best Employers for Diversity (Forbes Magazine.)   Join our team of over 18,000 people worldwide in our quest to make the world a cleaner and healthier place.   BE BIGGER THAN YOURSELF. BE UNSTOPPABLE. BE AN INSPIRATION.  JOIN US IN MAKING THE WORLD A BETTER PLACE.



Primary Purpose of the Position:

Manages the marketing of new and existing packages. Specific areas of focus include improving overall customer experience through the development and deployment of new tools and technologies, managing communications programs while bringing Ball’s brand to life through activations


Essential Responsible Areas:

  1. Develops strategy and tools to bring new products to market and to improve the overall customer experience.
  2. Manages CRM capabilities and fosters cross-functional adoption.
  3. Develops and maintains marketing KPIs.
  4. Provides primary and secondary marketing tools (brochures, standard presentations, etc.) for the sales force in order to generate additional beverage and food packaging product sales. Coordinates with corporate public affairs or outside firms to have them executed properly and maintains marketing materials in a central repository.
  5. Provides and/or presents marketing and innovation presentations to current or prospective customers
  6. Works with the NCA sustainability team to help drive Ball’s sustainability mission by supporting our customers and their own sustainability goals through messaging, activations and creative campaigns
  7. Develops and maintains database of appropriate brand and other marketing contacts at our customers. Engages with customer Marketing and Innovation groups to identify new opportunity along with Product Manager.
  8. Works with communications department on annual objectives, ensuring that all deliverables maintain a consistent, coordinated look and feel.
  9. Develops and executes yearly marketing communications plan.
  10. Writes product-related news releases and is an interface with media and trade publications as required with communications team.
  11. Acts as primary driver of our involvement in in-person activations including but not limited to trade show participation and maintains contact with industry organizations.


Position Requirement & Competencies:

  • Broad training in a related field usually acquired through college or work-related experience
  • Job related experience for 7 year(s) minimum
  • Salesforce CRM and Pardot experience preferred
  • Strong storytelling, deck creation and presentation skills required. 
  • Working knowledge of the following areas:
  • Significant experience and/or relevant college or graduate level coursework in consumer product marketing, customer experience, new product marketing plans, development of sales plans for new products, marketing communications.
  • Ability to provide management review and control over sales and marketing work concerned with the development/modification of products, structures, or processes as part of the sales and marketing function.
  • Ability to apply intensive and diversified evaluation, selection, and substantial adaptation and modification of standard sales and marketing techniques, procedures, and criteria.


Demonstrated Ball Leadership Skills:


  • Inspirational Role Model–Understands themselves and seeks opportunities to learn. Shows composure, responding consistently, openly, and courageously in all situations.
  • Authentic Leadership–Demonstrates humility in the way they lead others. Takes a stand for what is right and admits their mistakes.
  • Leadership Presence–Inspires trust in the broader organization. Acts on a sense of what the organization most needs to elevate its impact and move forward through complexity.



  • Relationship Builder–Listens and empathizes, engages a wide range of people. Embraces peoples’ differences and helps every individual feel special and valued.
  • People Grower–Encourages leadership in others and takes risks to help others grow. Champions collaboration across the organization.
  • Culture Champion–Consciously evolves the culture to help secure the future of the business. Recognizes where behaviors need to change and how to change them.



  • Results Oriented–A desire to make things happen, sets stretch goals, and motivates others to achieve them. Always looking to create a better result for customers.
  • Future Catalyst–Communicates a vision of the future that compels others and helps them see around corners. Embraces change, takes risks, and seeks diverse perspectives.
  • Breakthrough Strategist–Sees connections others don’t see. Translates this new insight into break-through strategies that open up new directions. Enrolls others in the new.


Compensation & Benefits:

  • Hiring Salary Range: $ 86,500 - 132,000 (Salary to be determined by the applicant’s education, experience, knowledge, skills, and abilities, as well as internal equity and alignment with market data.)
  • Other Compensation:   This role will be eligible to participate in the annual incentive compensation plan.
  • Regular Full-Time Salaried and Hourly positions: Ball includes a comprehensive benefits structure, Go to our career site and click "Total Rewards" to learn more.


Ball Corporation has been made aware of reports involving fraudulent job offers. These often appear legitimate, but Ball does not make job offers until after a candidate has submitted a job application and has participated in a face-to-face interview (In person or via WebEx).  All email correspondence from Ball Corporation ends in “” Please also be advised that Ball will never request payment or require candidates to deposit a check during the recruitment and onboarding processes.  If you have questions about any open positions at Ball, please visit our careers website at


If you have applied to a position and have been asked for personal information through LinkedIn, please notify LinkedIn directly.


Equal Opportunity Employer

Minority, Female, Disabled, Lesbian, Gay, Bi-sexual, Transgender and Veterans

Nearest Major Market: Denver

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